For today’s post, we’ve decided to switch gears from beer and toy data to examine some messier real-world data that is in the public domain. With fall approaching, the film industry shifts into “awards mode.” Studios break out their Oscar contenders and their holiday family films. To join in the movie frenzy, we are examining when and how we would release Zombie Wars (A CGI-filled adaption of the popular simulation from our 1st blog post).
Before we jump head-first into production mode, we thought it would be a good idea to look at movies released in 2013 and see if there were any trends in movie goers’ preferences. After scraping data online and doing some cleaning, we ended up with a dataset of 148 movies in six different genres (horror, thriller/suspense, comedy, action, drama, and adventure). In addition to genre, we also pulled data on each movie’s production budget and domestic box office revenue. We used these to calculate profit percentage and total profit for each movie in our dataset. Looking at how movies sales trend in relation to their genre could help us determine how we want to market Zombie Wars, whether it be as a high-action, zombie-killing adventure or a scary, twisting horror movie.